Hardware Gets You to the Door. Software Gets You to Market.
Ask a firmware lead what actually worries them about a new wireless IoT SoC, and the answer is rarely “will it work.” It’s “how much of the stack do we have to build ourselves.” A chip selection decision doesn’t end when the datasheet checks every box. It ends when a firmware team can flash a […]
Hardware Gets You to the Door. Software Gets You to Market. Read More »